Growing Ontario, Together

The Specialty Markets Advisory Team (SMAT) consists of selected industry representatives who understand the market and are committed to growing Ontario's specialty breeds chicken sector. The Team will facilitate this growth by developing positive, productive relationships with and between sector value chain participants to create an orderly and profitable growth industry in Ontario.

The initial primary functions are to advance knowledge and strategies, including:

  1. Provide leadership, attract and support new entrants connecting appropriate specialty breeds chicken production with specialty breeds chicken markets.
  2. Identifying market growth opportunities through customer and consumer knowledge and insight.
  3. Provide supportive leadership and act as a catalyst in collaboratively advancing CFO's Specialty Breeds Chicken Program, and monitoring and reporting related performance objectives to the Board and to the specialty breeds chicken sector.
  4. Be a change agent, developing opportunities and engineering Ontario's specialty breeds chicken sector to be efficient and effective in meeting consumer specialty breeds chicken markets.


  • 01/16/2023

    Virtual Specialty Breeds Meeting - January 16, 2023

  • 08/31/2022

    Specialty Breeds Quota Period Calendar for A-183+ with 12 Week Cycle

  • 01/06/2022

    Virtual Specialty Breeds Annual Meeting Presentation – Nov. 24, 2021

  • 02/24/2021

    Specialty Breeds Quota Period Calendar for A-170 to A-183.

  • 07/22/2020

    Virtual Specialty Breeds Consultations

  • 11/22/2019

    Growing Together, Inaugural Specialty Breeds Workshop

  • 11/22/2019

    Specialty Breeds Workshop 2019

  • 11/27/2017

    Chicken Farmers of Ontario Launches New Specialty Breeds Chicken Program to Support Growing and Diverse Consumer Markets

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